Cannes Lions

SPORTING GOODS SHOP

COLE & WEBER UNITED, Seattle / NIKE / 2007

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Overview

Description

In the US, Emergency Broadcasts are made by the government to warn the population about safety risks like tornados, deadly storms, or flooding. Our radio spot uses the droning warning note of the Emergency Broadcast System (we made our sound with a ballpark organ) and the same monotone voice used by the announcers of the Emergency Broadcast.

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12 items

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