Cannes Lions

NATIONAL GEOGRAPHIC CHANNEL

CODE RED FILMS, Mumbai / NATIONAL GEOGRAPHIC / 2010

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Snake charmer is a take on life around us, as to how often we blindly believe what we see everyday without any curiosity to know the facts.It’s about re-discovering age-old beliefs & practices.Here through a snake charmer we show how cleverly he attracts passersby gather around him everyday to watch the snake sway to his Been ( a traditional musical instrument used by snake charmer’s in India ) without realizing that snakes cannot hear music and it sways to movement of any instrument in anyone’s hand.

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