Nescafé Artesano is a new line extension made a 100% from colombian coffee

Nescafé Artesano wanted to celebrate its Colombian origin by partnering with one of the most important museums in the country in their 60th anniversary.

Get people to know the new Nescafé Artesano made from 100% Colombian coffee.

This campaign connects directly with what it means to be Colombian through art, the colors of the flag and the best coffee.

We reached an audience of 23.000

People connected with Nescafé Artesano as a colombian origin coffee and realized thought the celebration of art how our own flag has always had coffee in it.

Nescafé Artesano and its colombian origin has now a closer connection with locals.

Nescafé Artesano, as a 100% colombian origin coffe, is a great partner and promoter of art in Colombia

We got to reach the art audience and have more than 100.000 impressions.

The campaign featured not only in large-format displays but also publications in local magazines and national newspapers.