Cannes Lions
NETWORK WALKMAN
JMC*Y&R, Caracas / SONY / 2006
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Description
The ad opens on a guy lying on the grass, listening to music on his Sony Network Walkman. After a couple of seconds he gets up and leaves a dry patch of grass outlining his shape. The announcer states that the new Sony Network Walkman allows you to have 50 hours of "Play".
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