Cannes Lions

NEWSPAPERS

ALTEROSA CINEVIDEO, Belo Horizonte / ESTADO DE MINAS / 2006

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An empty bench appears on the center of the screen, surrounded by a blackframe. A man enters the scene, sits on it and unfolds the Estado de Minasnewspaper. As he does it, the image takes the screen, revealing the broadhorizon behind him.

The narrator says: “To get the big picture, better read Estado de Minas.Estado de Minas, better to read”

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