Cannes Lions
BEACON COMMUNICATIONS, Tokyo / NIKE / 2007
Overview
Entries
Credits
Outcome
Although the movie uploading service was still at the beginning phase in Japan as of Sep. 2006, we had 416 submissions to the contest within 42 days and all the submission were meeting the contest requirement. With the selected submissions, NIKE's JUST DO IT consumer generated ad was created at the end of the campaign and on-air at KIMEWAZA site/msn video/nike.jp.
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