Cannes Lions

NIKE FOOTBALL

FRAMFAB DENMARK, Copenhagen / NIKE / 2005

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Many footballers cut their teeth playing impromptu 'street' games, where flair is fundamental and competition fierce. The best players become local heroes, but their impressive reputations rarely stretch beyond the street corner.

Who Rules? gives this football a global stage, and the most skillful players a chance to spread their reputations worldwide.

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