Cannes Lions

Nothing

DDB PARIS, Paris / VOLKSWAGEN / 2017

Awards:

1 Bronze Cannes Lions
Film
1 of 0 items

Overview

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OVERVIEW

Description

Research and development, driver assist systems, autonomous cars…when Volkswagen asked us to talk about their innovations, we could easily have told everything.

But everything has already been said about everything.

So, we chose to speak about nothing.

And it so happened that nothing said something about life.

And Volkswagen’s vision of technology.

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