Cannes Lions

Onions

TBWA\MEDIA ARTS LAB, Los Angeles / APPLE / 2016

Film

Overview

Entries

Credits

Overview

Description

This film is a fun story about a girl, an iPhone 6s, an onion, and the beautiful movie she makes of that onion. In this tongue-in-cheek fairytale, we see that 4K video on the iPhone 6s makes anything you shoot look amazing. Yes, even a video about onions. The film takes us on a journey from the girl’s original filming of the onion, to the video spreading around the world, and ending in the grandest possible conclusion.

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