Cannes Lions

Oval Table

McCANN WORLDGROUP, Madrid / IKEA / 2016

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Overview

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Overview

Description

The spot of Oval table by IKEA is a tribute to the typical neighborhood tables. There is where really important things take place, where we are brought up. Where really important things are shared, things like “we are going to have a baby”. Where advice is given, where we enjoy the company of our loved ones. Because a table means much more than lunch.

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