Cannes Lions

PERMANENT LASER HAIR REMOVAL TREATMENT

IMPACT PLUS (BBDO), Dubai / AMERICAN ACADEMY OF COSMETIC SURGERY / 2009

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Overview

Execution

By choosing the right media, we could demonstrate the benefits of the new treatment. We also needed to generate an immediate response from our target group regarding the treatment. We needed to increase the number of walk-ins to the hospital as well as the number of telephonic enquiries.

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