To get people into the stores to touch and feel the phone we conducted an experiment. We placed calls to the display-phones in stores across the country. Whoever dared to pick up could win the phone. In short; It was a competition where you had to be in store, holding the phone, to win.

At least 49 people dared to answer the phone. 7 won one.

The films about the promotion reached ˜ 200000