Cannes Lions

POT NOODLE

MOTHER, London / UNILEVER / 2012

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In the spot for the UK snack food, Pot Noodle, we meet Brian. Brian has always longed for the easy life, so he married a footballer. The spot parodies British WAGS (wives and girlfriends of footballers) as Brian talks us through his typical day – it’s all spray-tans, bubble-baths, segways and, of course, eating Pot Noodles with a gold spinning fork. As Brian says, "life's a doddle", so why try harder?

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