Cannes Lions

POWERSHOT CAMERAS

DENTSU AMERICA, New York / CANON / 2012

Overview

Entries

Credits

Overview

Description

Your Second Shot is a project sponsored by Canon to help real people retake meaningful photographs that didn’t turn out the first time around. We brought people back, physically and emotionally, to important moments in their lives, in the exact locations where they first occurred. And the experience gave them the chance to relive a memory they thought was left behind.

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