Cannes Lions

PREMIUM SEASONING AGROFOODS

DRAFTFCB BRASIL , Sao Paulo / AGROFOOD / 2012

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Overview

Description

With the right seasoning, every food has potential to become a fancy dish, even the simplest ones. This radio campaign gives voice to an egg and a potato, two ingredients that were able to leave their simple background and end up in a fine French bistro once they have been properly seasoned.

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