Cannes Lions
CLEMENGER BBDO, Melbourne / CARLTON & UNITED BREWERIES / 2022
Overview
Entries
Credits
Execution
This film shows emotional images captured at pubs in Australia over the last fifty years. The images are joyous, inclusive, nostalgic and powerful and represent what the pub means to Australians and the role it plays in our community. The images are set to a stirring voice over backed by music. The voice over artist is a poet who through language is able to remind us of the power of the pub. The script uses colloquial Aussie pub parlance to conjure the nostalgia and emotion of this much loved institution.
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