Cannes Lions

Qatar Airways In-Flight Safety Video Starring FC Barcelona

180 AMSTERDAM, Amsterdam / QATAR AIRWAYS / 2017

Film
1 of 0 items

Overview

Entries

Credits

Overview

Description

In this film we see the usual inflight safety instructions but this time delivered with a unique twist. All the instructions take place around match day at FC Barcelona’s iconic Camp Nou stadium with the help of the team’s biggest stars.

The instructions come from a commentator and a Qatar Airways cabin crew member from a commentary box in the Camp Nou. We see Messi give instructions on emergency exits, fans in need of oxygen masks as their hero Pique walks by and fans at home and in the crowd tighten their seatbelt ahead of an exciting FC Barcelona game. One ‘passenger’ even receives a red card for smoking in the toilet.

All the instructions are given in an informative but entertaining way to make sure passengers are equipped with all the necessary safety instructions for their up coming flight.

Similar Campaigns

11 items

The World Like Never Before

180 KINGSDAY, Amsterdam

The World Like Never Before

2019, QATAR AIRWAYS

(opens in a new tab)