Cannes Lions

quattro - Tiger

TRIBAL WORLDWIDE, Istanbul / AUDI / 2019

Digital Proof JPG
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Overview

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Overview

Background

With the help of legendary quattro all-wheel drive system, Audi cars adapt all the road conditions.

The system uses 3 differentials to distribute power to all 4 wheels as and when needed.

To prove that we made a print campaign that shows predaceous animals with different feet symbolizing Audi cars.

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