Cannes Lions

RAGU SAUCE

JWT SAN JUAN, San Juan / UNILEVER / 2009

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The spot shows a toddler, all smothered in spaghetti sauce, getting down from his chair at the dinner table. He wanders around his house until he stops in front of a mirror in the hallway. Mesmerized by what he sees in the mirror, he walks towards it and starts to lick the mirror, trying to taste the sauce he sees in his reflection.

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