Cannes Lions
HAPPINESS BRUSSELS, Brussels / SCHWEPPES / 2012
Overview
Entries
Credits
Execution
The idea was to make sure that the drink was different from other orange soft drinks, so we came up with the idea to create a personal colour for the drink, that people could appropriate and use it.
Outcome
The results can be found here.http://kuotzu-i.net/schweppesorange/They are being updated in real-time.
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12 items