Cannes Lions
OGILVY AND MATHER AFRICA, Nairobi / NESTLE / 2016
Overview
Entries
Credits
Description
We rebooted the classic game online, with a unexpected twist to the gameplay : now you could play Pong with the scrollbar of your navigator.
Execution
We rolled-out the game on 3 major entertainement websites in Kenya.
Outcome
Thousands of people visited the pages, with an average time spent of 1 minute 38. 650% more than a normal page. They facebooked, instagrammed, and tweeted about it.
Similar Campaigns
12 items