Cannes Lions

See Radio Differently

LUCKY GENERALS, London / RADIOCENTRE / 2017

Awards:

1 Bronze Cannes Lions
3 Shortlisted Cannes Lions
MP3 Original Language
MP3 Original Language
MP3 Original Language
MP3 Original Language
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Overview

Entries

Credits

Overview

Description

In this radio ad we hear a banging disco track personally asking Jonathan Mildenhall – the CMO of Airbnb – to spend more of his advertising budget on radio.

The ad ends with the invitation to ‘See radio differently’ at Radiocentre.org.

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