Spikes Asia
DENTSU INC., Tokyo / NIKKEI INC. / 2018
Overview
Entries
Credits
Background
The Hoshi Award is a literary award celebrating scientific creativity.
Our design expressed the bountiful imagination of scientific thinking.
We formed a simple graphic inspired by the movement of various objects and arranged them to represent a beautiful world of science. The arrangement became the award's identity. The design was subsequently employed for use on various promotional materials.
Execution
Our design expresses such notion in shapes of antennas. Each of them see the world differently, from their own perspective - therefore diversity is present in their literature.
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