Cannes Lions
McCANN WORLDGROUP, Bangkok / THAI HEALTH PROMOTION FOUNDATION / 2012
Overview
Entries
Credits
Description
Young teenagers are curious and confused about sex. They do not know whom they can consult with. And they normally feel awkward asking their parents. Therefore, this story is created to encourage kids to talk about sex with their parents.The story begins when a father gives a phone number to a son for consoling. Actually, it’s the father’s number who answers the phone call about sexual curiosity. Now the father and son can talk about sex without being embarrassed or shy. Parents are ultimately the best consultant for these types of matters.
Similar Campaigns
12 items