Cannes Lions

SHOE POLISH

EURO RSCG BUENOS AIRES, Buenos Aires / RECKITT BENCKISER / 2010

Overview

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Credits

Overview

Description

A UFO attacks the city destroying everything with his laser beam, until the laser beem reflects on a really shiny shoe. The tag line "Extra Bright since 1942" justify the use of a retro commercial for Nugget shoe polish.

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