Cannes Lions
DDB OSLO, Oslo / MCDONALD'S NORWAY / 2017
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A young man is posing in front of his huge aquarium in his high-end apartment. He's eating fries from McDonald's. The camera follows him around and ends up on an even bigger aquarium. A shark appears in the massive fishtank. Super: PAY LESS. GET MORE. Cut to several super cheap menu-items from McDonald's.
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