Cannes Lions
SAATCHI & SAATCHI, London / KERRY FOODS / 2016
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Description
Meet The SnackArchist and his home video of little acts of anarchy.
He’ll walk on the grass and touch what shouldn’t be touched.
When The Man says no, this man says Hell Yeh!
When The Man says ‘snack on crisps,’ this man snacks on meat.
No one tells him what to chew.
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