Cannes Lions
ATMOSPHERE BBDO, New York / MASTERFOODS / 2006
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Description
Snickerssatisfies.com is an online campaign that was developed to make Snickers more relevant and appealing to teens. The site offers daily interactive examples of instant satisfaction intended to reinforce the brand's position as a fully-satisfying snack. A new experience is featured each day. To date we have created more than fifty satisfying experiences.
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