Cannes Lions

SPRITE

MASSMARKET, New York / COCA-COLA / 2010

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Overview

Description

International Hip Hop Celebrity, Drake, is found working in the studio creating his next big hit. With a sip of Sprite, you're taken quickly inside his musically-created body, overtaken by the soft drink which in fact opens his mind (and body) to give him the inspiration he's looking for to come up with his lyrics.

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2021, COCA-COLA

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