STRATEGY:For users tired of watching plain short movies, a more futuristic interface design will be provided. It will be in the form of video images serving as the entrance. From there, users will be directed to a rich variety of content. This will attract the users’ attention to this particular content. AIM:Impressive short movies will depict Subaru’s 16-year LEGACY as well as their owners’ life with cars. This is just the beginning of rich content that deepens the users’ understanding of LEGACY.CONCEPT:- Movies that emphasise on ATTITUDE rather than content.- A seamless class-free design.