Cannes Lions
SAATCHI & SAATCHI, Sydney / FOXTEL / 2008
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This commercial depicts the long, long journey of a Ninja as he travels across the country on a bus, meeting fellow travellers and generally just waiting for the time to pass. When he finally arrives at his destination, we see a young Ninja enthusiast waiting there to meet him. As the young guy embraces the Ninja, we hear a voice-over asking why you'd wait for action to come to you, when anytime is an exciting time with Foxtel.
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