Cannes Lions
ARTPLAN, Sao Paulo / DOMINO'S PIZZA / 2017
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Nowadays, cooking is a big deal among young adults in Brazil. At the same time, there is pressure from society: they also have to be successful at work. This makes them not have the time or the willingness to cook when they get home. In this campaign, in addition to publicizing Domino's Pizza online delivery service, we want to take the pressure off these people and show them that sometimes it's okay to order a pizza. They deserve it.
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