Cannes Lions

Swan Lake

AMÉN, Montevideo / TEATRO SOLIS / 2016

Digital Proof JPG
Digital Proof JPG

Overview

Entries

Credits

Overview

Description

The Solís Theatre is the most important theatre in Uruguay. It has been open since 1856 and nowadays it needs support to achieve the infrastructure improves and to bring international performances and this is done through fundraising.

Currency, particularly bills, are designed with the faces and work of the most important artist of Uruguay including poets, writers and painters among others.

We made the connection between the art of the bills and the money that Solís Theatre needs to improve its performance.

Similar Campaigns

9 items

Trailblazer Series

SALESFORCE, San francisco

Trailblazer Series

2022, SALESFORCE

(opens in a new tab)