Cannes Lions

SYLVANIA LIGHT BULB

JEH UNITED BANGKOK, Bangkok / HAVELLS / 2008

Film

Overview

Entries

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Overview

Description

"Nothing to be scared of if there is light. The light is your true friend".

This is a story about being scared of the dark. During a picnic in the daytime, a father introduces various kinds of Thai ghosts to his son. He has fun getting to know them. Once the light was off, everything became scary.After the launch, this television commercial became the “Talk of the town” and has been requested for download by consumers from many websites.

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