Cannes Lions

SYLVANIA LIGHT BULBS

SAATCHI & SAATCHI, Bangkok / SYLVANIA CO. / 2003

Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

In a light bulb shop, a middle-aged shop owner is sad when hearing his regular young customer asking for a Sylvania fluorescent lamp, the one that lasts for 16,000 hours. Knowing he won't get to see the young man in a long time, he decides to tell him his long kept secret, 'I love you'.

Similar Campaigns

12 items

Leaps by Bayer Chapter III

HECKLER, Sydney

Leaps by Bayer Chapter III

2023, BAYER

(opens in a new tab)