Cannes Lions

TARGET PROMOTION OUTDOOR FILM

SUPERFAD, Culver City / TARGET / 2008

Film
Film

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Description

Art-Connects is a site specific installation created in collaboration with Target for Victory Park in Dallas, Texas. THere, four independently moving screens comprise to make one large canvas in the plaza -- a commons that is the gathering place for all ages.

Art-Connects represents the free-flowing nature of creative exploration and, as such, images are revealed in systematic yet stream-of-consciousness style. The core aesthetic revolves around the feel of an ink drawing, an etching or black and white print, in a creative cocktail that includes a splash of Target.

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