Taste It With Your Ears!

ASMR is a 3D sound design technique that triggers a pleasurable tingling sensation on the skin that runs from the scalp through to the back of the neck when heard. We captured sound elements that are normally excluded in commercial filmmaking and placed them in a way that correlates with the model’s action and camera movement. This unconventional filmmaking approach allowed viewers to experience Ritz’s unique crispiness through a film.