Cannes Lions
R/GA, New York / VERIZON / 2006
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Description: Verizon tasked us to reach target DMA’s in the African American community. Profiling successful African American entrepreneurs in the Philly and DC area, the site details these iconoclasts, their journeys, and how Verizon has helped them realise their ambitions. The sites feature mini documentaries - created in house - that showcase the unique talents and interests of all subjects and their neighborhoods, as well as short spots on “How They Do It” with Verizon products.
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