A user generated campaign kept the attention high between the events, and continued the involvement with the brand, letting the public become the best promoter for the upcoming parties.

We collected event photos of the party attendees on the tele.ring TIP website. With their best photos they could battle against each other in a variety of categories, and share their results.

For every battle won they received a point. The more points they collected, the more privileges they had on the next event.

Additionally, we were present on the events with NFC photo stations, real buzzer, cool give-aways, promoters and our own party photographer, generating a strong image and encouraging registrations.

The tele.ring TIP battle quickly conquered Austria’s party community with more than 2 million page impressions from 200,000 visitors.

More than 200,000 battle-votes were placed from over 6,000 registered users with an average online presence of more than 6 minutes.

An astonishing engagement of more than 20% of the whole youth population in the country!

Convince yourself on www.telering-tip.at