Cannes Lions
THE MILL, Los Angeles / TACO BELL / 2022
Overview
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Credits
Execution
On Sunday during the Super Bowl, Taco Bell debuted their big new ad starring Doja Cat as a sad clown. Doja works as a clown at a shop before staging a revolt with the other clowns, driving out into the real world where their clown costumes and makeup fade away. All the action in the commercial is set to Hole’s classic “Celebrity Skin”.
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