With the launch of Free’s new product, Linglong Bag--- a sanitary napkin small enough to fit in a card case, the brand hopes to maximize its volume and creates brand differentiation from other competitors, enhance brand awareness and reputation, to seize the core market share of Target audiences (Gen-Z girls).

Combined with the selling point of the product, create a marketing campaign that conforms to the TA attributes, and launch a "small" event against the routine!

Online official social media platform advertising space plus offline 200 large blank advertising space in over 40 university campuses are all rented out for free. TA decides the advertising content to achieve co-creation by all.