Cannes Lions
ENERGY BBDO, Chicago / MARS / 2019
Overview
Entries
Credits
Background
‘Kiss’ plays with the current popularity of zombie movies among our audience, using tropes that they could easily understand. It also plays with the notion that most teenagers are easily aroused, another thing they could easily understand.
Execution
To make our zombie reveal believable, the film is set in a post-apocalyptic university hall. Her eyes and make up were carefully designed to the highest zombie standards, and her arm falls off to make sure that anyone could get this short and funny story, even with their sound off.
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