Cannes Lions

The Supporting Act

BLINK PRODUCTIONS, London / BBC / 2018

Film
Supporting Images
Demo Film

Overview

Entries

Credits

Overview

Description

This relatable story of a young girl preparing for the biggest performance of her life will have you wiping your eyes (and tapping your feet).

Ten-year-old Isla prepares for her school Christmas talent show by practising her dance moves everywhere from her front room to between the supermarket aisles, but feels that her father Raj is always just a bit too distracted with work to notice her dance.

As the curtain falls for her big moment, and Isla freezes up with stage-fright, Raj steps up to the plate by supporting his daughter and encouraging her to remember the moves, showing that he was in fact paying attention all along.

Execution

The characters were animated using stop-motion, but the facial expressions were created and mapped on the puppets using CGI to bring them to life.

The dance routine was choreographed first in live action and then an expert team of animators recreated the moves one painstaking frame at a time.

Similar Campaigns

12 items

DICK THE DOG

DIVISION, Paris

DICK THE DOG

2017, MTV

(opens in a new tab)