The White Notebook is this invitation. A tribute to the empty spaces that challenge us every day and to the endless possibilities of tomorrow.

A Brazilian artist, who is able to finalize many shades of white, was chosen. He makes “white” an inspiring element by sewing technology and craftsmanship like no other.

So we asked him to create our invitation for the next 50 years.

The White Notebook is a continuous work of art. As is the future.

Our invitation to the future was sent to 80 influencers.

As a result, all invitations were accepted and our future continues to be written, together, every day.