Spikes Asia

The world’s first VR mobile live baseball game broadcast, KT GiGA VR

CHEIL WORLDWIDE, Seoul / KT - KOREA TELECOM / 2016

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Overview

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Credits

OVERVIEW

Background

KT released smartphone application service, “KT GiGA VR Baseball”. It is the world’s first VR live streaming service for baseball game. So, this campaign’s mission was to increase consumers’ awareness and their firsthand experience of the service.

Execution

On June 19th 2016, the app was delivered to the citizens at the Han-river Citizen Park in Seoul Korea.

The baseball stadium delivered via GiGA VR provided a new sports- watching experience for the citizens.

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