Cannes Lions

TMB CORPORATE BRANDING

JINGLEBELL, Bangkok / TMB BANK PUBLIC COMPANY / 2011

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Description

TMB bank have launched a new brand vision 'Make THE Difference' by making a film to inspire people to start thinking differently. With a hope that they will start to Make THE Difference to their own world. It doesn't have to be big, but a little can create positive changes. This film is based on a true story. In 1986 a football team that lived on a little island in the south of Thailand called 'Koh Panyee'. It's a floating village in the middle of the sea that has not an inch of soil. The kids here loved to watch football but had nowhere to play or practice. But they didn't let that stop them. They challenged the norm and have become a great inspiration for new generations o the island.

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2022, TMB BANK PUBLIC COMPANY

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