Cannes Lions
BBDO TORONTO, Toronto / TALK TALK / 2017
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Description
The spot begins with a single female voice explaining how frequently men interrupt women. She cites studies, statistics and very public examples of this happening to demonstrate that this isn’t something in our heads, but rather a symptom of a much deeper problem. As she speaks, the woman doesn’t take a single break or pause. She doesn’t even finish her sentence until, 51 seconds later, she explains that she couldn’t because a man would’ve just interrupted her. An announcer tells us the spot is from GirlTalkHQ.com, a female empowerment news media site that will always remain uninterrupted.
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