Eurobest

UPC Pop-Up Cinema

ARTIFICIAL GROUP, Budapest / UPC HUNGARY / 2017

Case Film

Overview

Entries

Credits

Overview

Background

With the UPC Horizon GO App you can watch your favorite movies and TV shows everywhere and anytime. There is nothing new in the app, and the content that you can reach is available at any other service providers too. To stand out from the crowd we needed to come up with something really extraordinary.

Execution

We started a unique event series where we invited people to watch their favorite movies at places, which are related to the movie: Shutter Island in an abandoned sanatorium, Cabin in the woods in a Spooky forest…etc.

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