The bigpond V8 supercar experience literally puts fans in the driving seat of the race, they can almost smell the sweat of their favourite driver as he takes a tight turn or chases down a competitor for a bit of bump and swerve action. If you could smell the sweat of the driver, diesel fumes from the big engines and the burn of tyre on the asphalt track, and offer it through the web, the bigpond V8 supercar experience would deliver it – and in realtime.