Cannes Lions

VARILUX PROGRESSIVE EYEGLASS LENSES

DDB DALLAS, Dallas / ESSILOR / 2001

Awards:

2 Shortlisted Cannes Lions

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Overview

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OVERVIEW

Description

... Another member of the "Presbyotic Six" is interviewed. He sees this as an opportunity to campaign against the injustices caused by presbyopia.

Similar Campaigns

12 items

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Shortlisted Cannes Lions

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DDB DALLAS, Dallas

VARILUX LENSES

2002, ESSILOR

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